Blog

Straight takes on ecommerce ops

No listicles. No "unlock growth" bullshit. Just things we've seen work.

01

Cart abandonment: why 7 in 10 shoppers leave

Roughly seven in ten people add something to a cart and never check out. Here's the recovery flow that actually works — and what most brands get wrong.

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02

AI automation for ecommerce: what's actually worth it

Every software company is selling you AI right now. Most of it is noise. What actually moves the needle — and what to skip.

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03

Klaviyo is not your email strategy

Klaviyo builds the flows. It doesn't write the emails, segment your customers, or watch your SEO. The gap most stores miss.

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